The Gong - Izakaya project follows a conceptual elaboration that dramatizes a popular Japanese-style alley.
The study of the furnishings, all custom-made by skilled local craftsmen, and the attention to detail in the design aim to restore a typical fragment of Japanese suburbs.


The fish display cases that become tables where you can eat ramen, the wooden scaffolding and the panels made with poor but authentic materials are immersed in the play of light and shadow of the place.
The light shapes the space, the typical Japanese neon lights suspended in mid-air create clear reflections on the sheet metal and ventilation ducts that at times illuminate the dark areas dimly illuminated exclusively by indirect blue light that reproduces the lunar veil.


The chromatic contrast of the warm (entrusted to the colors in the magenta range) and the cold (generated by the indirect blue light typical of the night) metaphorize the dichotomous contrasts of the place.
The contradiction between the spirituality of the gong and the sacred furnishings in contrast with the noren, the neon lights and the fish display cases used as tables, depict the contemporary worldliness that seeks complementarity between the chaotic-popular authenticity of the East, combined with the elegant-exclusivity of the West.



