Bananain Concept Store Shanghai

Located in the heart Middle Huaihai Road, a hub of Shanghai culture and history, the new Bananain Concept store by Some Thoughts draws inspiration from the existing architecture and diverse cultural background embedded in the site by re-examining and then re-designing basic elements. Shao Feng The 'Re-design the Basics' concept at the store defines Bananain as a brand by underscoring the importance of better functioning of everyday objects. This ideology has become core to the brand philosophy.  Shao Feng Throughout the design process, Some Thoughts sought to reprocess objects often seen in daily life and change the way they are commonly understood. For example, instead of the common understanding of columns as being suppor... Más