Project No. 0378 offers insight into the ambiguous, ever-evolving nature of architecture, interior design and furniture projects

Project No. 0378 offers insight into the ambiguous, ever-evolving nature of architecture, interior design and furniture projects

30 Mar 2021 News

Project No. 0378 is an exhibition offering insight into architecture, interior design and furniture projects. It is inspired by buildings and their future as ambiguous, ever-evolving structures that can be reprogrammed, redefined, reimagined, reinvented and reframed.

Tian fangfang

The exhibition is conceived by AIM ARCHITECTURE, a collective of international designers lead by Wendy Saunders and Vincent de Graaf. Founded in 2005, the collective is headquartered in Shanghai with an office in Europe. Their aim as a practice is to bring architecture, interior and product design together into wholly integrated products and ideas.

Tian fangfang

The exhibition begins with ‘Indoor Landscape,’ an exhibition dedicated to the founders of AIM and their design approach as an international office. The exhibition space is oriented around a unique object: a vast table with multiple levels, made from an accumulation of 16,000 coconut bricks. According to the architects, by using this 100% eco-friendly and sustainable brick and repeating a pre-established pattern, AIM combines three main aspects of their business: a table, with its functions that become small architecture, and ends up as a landscape. On top of the showcase piece, are 10 stainless steel display trays, sitting in contrast with the rawness of the bricks and in alignment with the sophisticated reading lights that highlight the exhibition models and materials.  

Tian fangfang

On the next floor, the exhibition is ‘Raw’ comprises three mirrored rooms that not only display exhibition material but also engage in a dialogue with the rough texture of the surrounding original building fabric.

Tian fangfang

The final floor houses an exhibition is called ‘AIM Canteen‘ and is dedicated to the city of Shanghai. A bold space where people can gather, seating in the middle of the room includes 14 pixel-tables, one of the company’s signature design pieces that has been exclusively reproduced for the event.

Tian fangfang
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