Ingenuity Media City

Ingenuity Media City

Media City UK, Broadway, Salford, UK | View Map

Ingenuity Media City - The Hut Group

PENSON als Design

Ahead of The Hut Group’s landmark 1 Million sq. ft. campus development, The Hut Group needed space to cater for their rapid growth, so PENSON came to the rescue with interim offices to supply THG’s (The Hut Group’s) fast-track expansion.

PENSON has delivered two high-performing offices for The Hut Group at Airport City Manchester to aid headcount issues for the interim period, with a further office remaining a permanent fixture for THG’s future presence at Media City, Manchester.

All three sites house integral THG teams, including Ingenuity programmers based at Manchester’s Media City site, as well as creative and brand teams in 4M and Voyager, based at Airport City Manchester.

The sites presented huge opportunity for PENSON to make even THG’s interim offices the most enticing places to work. PENSON has labelled the interim 4M and Voyager offices Momentum spaces – workspaces that are tied into a new breed of PENSON-designed space to cater for THG’s rapid growth. They are cool, airy, spacious and were quickly delivered to perform for THG’s future.

Ingenuity Media City is now THG’s hyper-connected tech space that breeds the best new talent and communicates collaborative energy to the generation of tomorrow.

Ingenuity is home to THG’s world-class programmers behind the hugely influential THG Ingenuity platform, which powers THG’s global digital e-commerce. This office-cum-tech lab fosters the innovation of THG’s people and their digital innovations in a slick and futuristic environment.

Speaking of future, PENSON named the collaboration room with the big white sofa The Vision, seeing as THG students will all graduate through here. These graduates are enjoying a variety of options to work from, as well as having more flexibility in their working day. Circular desks and break out areas are keeping people talking and collaborating.

PENSON have added special elements including bespoke joinery and integrated tech equipment. The specially designed ‘remote programming labs’ not only look super cool but can be wheeled anywhere. They’re transforming the teams’ means of testing tech. A ‘tickertape’ reel suspended over the deli bar means people can catch up on the headlines while grabbing a coffee.

THG Media City has all the usual elements of a tech-centred workplace design strategy, but the palette is kept softer with mood-changing light boxes in order to ease stress on the programmer’s eyes. The Apartment and Lounge on the south-west of the space offers pure comfort and more options to work away from desks. Basking in natural light, this side of the office looks out over the river and Old Trafford beyond.

THG people said:

‘Our new The Hut Group Tech Office in Media City is mega. Remember getting your first iPod and thinking this thing is beautiful? It’s just like that.’

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