Burning Stereotypes

by No Sauna

No Sauna - Burning Stereotypes exhibition is a dialog between design and people, revealing a perspective of Finland that goes beyond stereotypes. We take the sauna as a metaphor for assumption, reversed to reveal the hidden core of the culture. The exhibition is a combination of product design and p

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Specifications

General

Product Name
Burning Stereotypes
Designer
No Sauna

Product Type

Sports and wellness
Saunas

No Sauna - Burning Stereotypes exhibition is a dialog between design and people, revealing a perspective of Finland that goes beyond stereotypes. We take the sauna as a metaphor for assumption, reversed to reveal the hidden core of the culture. The exhibition is a combination of product design and photography in the ambience of the Finnish wilderness.


This is No Sauna and a new approach to functional design; it is neither typical nor average. Each design object reflects a Finnish person revealing pieces of the contemporary Finland. The aim is to investigate conventions and to expose prospects that can’t be found in travel guides or postcards, materialized in design objects.


Designers: Sameli Autio Sanni Havas Mikko Lanne Sirena Nieminen Milja Partanen Meri-Tuuli Porras Lea Randebrock Siina Salmi Riku Toivonen


Photogaphy: Miikka Pihlajamäki


Graphic design: Juha-Pekka Laurila Robert Lönnqvist

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