The consistent continuation of a successful series is represented by GEO 2.0 in the form of a new colour sequence comprising shroud- ed, greyed, natural tones. Tiles were dyed through in each colour thereby receiving an individual structure, depth, naturalness and a perfect look. Modular formats as... More
The consistent continuation of a successful series is represented by GEO 2.0 in the form of a new colour sequence comprising shroud- ed, greyed, natural tones. Tiles were dyed through in each colour thereby receiving an individual structure, depth, naturalness and a perfect look. Modular formats as well as anti-slip grades from R10/A to R11/B also make GEO 2.0 a very versatile range of tiles for public spaces – including barefoot wet areas. The new range of colours was created by the renowned colour designer Peter Zoernack who explains his ideas and goals below.
Adapting colour to ceramic structures in a sensual and highquality manner demands a high degree of intuition. To this aim, I was entrusted with the task of revising the successful Geo series which now reflects a colour sequence of interacting shrouded grey tones with the result that the colours work well together. Apart from knowledge of the significance of a colour, what was important was to select the right degree of brightness and darkness for the colour nuances depicted by the collection within the new colour family. Ensuring individual coordination to the respective surroundings. Seen as a whole, the spirit of the series is not denied as a result but rather consistently developed and taken further. The warm, sandy shades are therefore supplemented by greyed redhued nuances. Consciously presented, the red shade creates a particular highlight. The consistently pure, neutral greys rounding off the colour sequences are also sure to appeal to many designers. And because all of the colours are consciously based on natural examples, they are also eminently suitable for interpreting architectural areas. Add to this their particularly elegant appearance and especially straightforward flair in the suggestion of an independent material and each colour is attributed its own natural disguise. After all, it is its independence and renouncement of reconstructing a building material that distinguishes the Geo series. Geo 2.0 therefore paves the way for new ideas and inspirations. As a versatile aid, it will also continue to represent a new, practical means of communicating ceramic products in the future.