1271 Avenue of the Americas Recladding and Reposit

1271 Avenue of the Americas Recladding and Reposit

Architect
Pei Cobb Freed & Partners
Location
Time-Life Building, New York, NY, USA | View Map
Project Year
2017
Category
Offices

1271 Avenue of the Americas Recladding and Repositioning

Pei Cobb Freed & Partners as Architecture for lobby and plaza; exterior envelope; interior design of lobby

An early modern icon of its generation, this historically significant building is undergoing a sensitive and carefully considered program of restoration, modernization, and improvement.


The repositioning of 1271 Avenue of the Americas comprises five interdependent and parallel projects: facade replacement, lobby restoration and upgrade, plaza improvement, elevator modernization, and significant MEP system upgrades throughout the building.


Adhering to the intentions of the original design, upgrades in the landmarked lobby involve selective replacement and restoration of the existing glass ceiling, stone floors, and marble walls. Improvements to the storefront enhance the relationship of the building to the plaza and its surroundings. An iconic new canopy over the existing 51st Street passage reestablishes access to the plaza while providing exciting retail opportunities.


Incorporating low-E glazing and thermal breaks, the new cladding provides 50 percent more vision area while retaining the essential proportions of the original façade.


SITE: The former Time & Life Building in Midtown Manhattan


AREA: Building area 2 million ft2 / 185,000 m2; curtain wall surface area: 626,000 ft2 / 58,000 m2


COMPONENTS: Recladding of curtain wall and storefront façade; restoration and upgrade of historic lobby, including elevators and exterior plaza


CLIENT: The Rockefeller Group Development Corporation


PCF&P SERVICES: Architecture for lobby and plaza; exterior envelope; interior design of lobby


SUSTAINABILITY: Registered for LEED Gold

Project Credits
Architecture for lobby and plaza; exterior envelope; interior design of lobby
Structural and M/E/P
Historic Preservation Consultant
Product Spec Sheet

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