C'est Beau

Having already established a solid presence in Montreal since the launch of their first store in 2017, C’est Beau wished to open a second location, which would also act as the headquarters for their online operations. The owners wanted a space that integrated their offices into the boutique. A variety of geometric volumes separates the space and defines distinct zones. These different modules are used to display the products as well as create visual barriers between separate areas. They are each unique by their form and materials, punctuating the space with various colors. The central blue carpet covered display sequences the shop, suggesting a course for the client. The offices are placed in the back of the store in order to best showcase the various locally made products. Just like their first shop, all furnishings have been designed and built in Montreal with unusual materials, reflecting the audacity found at the heart of C’est Beau’s identity.