Euramax competition entry

Euramax competition entry

Chiara Sorrento as Architects

​The idea of the design refers to the possibility to personalize projects through the aluminum panels AluDesign. One way to customize them is also to create an illusory space, which allows a three-dimensionality on a flat wall. That's because I wanted to create a deep room that, seen from the front, refers to something that is inside the Euramax’s factory. Two elements characterize the design: the first is the subject, the second is the style through lines and not rendering. As concern the subject, I wanted to recreate the interior of a "theatrical" space that is connected to the slogan "Architecture Becomes theatrical with Euramax", a space that takes advantage from the windows in the prospectus, creating a staircase on the roof and therefore not excluding the composition of the horizontal element that features the original façade; printing at the bottom is textured, repeating even more the system of panels that can be combined in order to create new designs. The style through lines, on the other hand, refers to the ability to " draw" the architecture through the Euramax panels , and then a simple style, almost cartoon, makes clear this concept. The two versions have different colors according to how mutch you want to make it evident in the facade design.

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