A brand new studio for VanBerlo in the stylish 1930’s former royal airport building of The Hague Ypenburg. The building’s minimalistic architecture, originally designed by famous Dutch architects Brinkman and Van Der Vlugt, is complemented with iconic contemporary elements showcasing VanBerlo’s products and processes. The result is an inspiring innovation-space mixing the original clean lines and an open- plan layout with honest materials such as concrete, plywood and felt.
The process in renovating the airport was quite a journey. “We wanted to make the office ours without overlooking the rich history of the building itself,” said CEO Thomas Paulen of VanBerlo. “We paid homage to it by naming our café after Operation MANNA, a famine relief operation staged to airdrop food over The Hague during World War II.”
VanBerlo wanted to create an enjoyable, comfortable work experience for their employees.
A place where collaboration would ow easily into innovation. To achieve this, a series of brainstorms were organized to get everybody’s ideas onto paper. This resulted in amazing features including the Experience Lab for prototyping and testing ideas and a wall of Magic Glass that, paired with an app and motion detectors, turns from transparent to opaque.
Also tributes where paid to the aviation theme using second-hand food trolleys from KLM, one of VanBerlo’s clients to store and transport brainstorm tools and material samples.