(W)EGO

(W)EGO

Pavilions
Eindhoven, Netherlands - Build completed in 2017
The Future City is Flexible

story by MVRDV

The Future City is Flexible
The Future City is Flexible
MVRDV as Architects
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© Ossip van Duivenbode

The Future City is Flexible

MVRDV as Architects

This installation by MVRD gives insight into different perspectives of living in a limited space. Transparent elements from Rodeca feature throughout.


In this installation, nine rooms gives insight into different perspectives of living in limited space. How would it feel to sleep inside a hanging garden? What is your room was made of stairs? are made to fulfil these idealistic but egoistic perspectives in a limited space. (W)ego shows that evolutionary and flexible architecture is possible. That the most perfect situation can be achieved at every moment, leading to an even more optimal use of our limited urban space.


More from the Architects:


The future city is flexible. Have you ever dreamed of sleeping suspended high in the air? How would it feel to sleep inside a vertical hanging garden? What if your room was made of stairs? Would you dare to sleep in a room that was a billboard? Or inside a shimmering grotto? What is your dream room? “Based on the hypothesis that the maximum density could be equal to the maximum of desires, this research conducted by the Why Factory explores the potentials of negotiation in dense context,” says Winy Maas. “Through gaming and other tools, Wego explores participatory design processes to model the competing desires and egos of each resident in the fairest possible way.”


"The rooms of the (W) EGO hotel of DDW ambassador Winy Maas rearrange themselves based on the number of visitors and their needs. The project is an excellent example of flexible design, and therefore fits perfectly with the DDW theme STRETCH!" Martijn Paulen, director of Dutch Design Foundation (organizer Dutch Design Week).


In this installation, nine rooms are made to fulfil these idealistic but egoistic perspectives in a limited space. When confronted with the dreams of others, users must learn to negotiate with each other. How to defend your ideals? Users start to work with and around each other and, somehow, together create something that is even nicer. And with the surrounding intrusions and negotiations, one begins to feel that something interesting is happening ‘next door.’ Why not visit your neighbour? Thus, Ego becomes Wego.


The (W)ego installation represents a frozen moment in the living and flexible (W)ego vision. In (W)ego a research platform from The Why Factory, future urban dwellings are capable of adapting in real time to the users’ needs. This vision is detailed in a film that plays in one of the rooms of (W)ego.


(W)ego shows that evolutionary and flexible architecture is possible. That the most perfect situation can be achieved at every moment, leading to an even more optimal use of our limited urban space.


The installations have been made possible with help from many sponsors including De Meeuw, Dutch Design Week, Gemeente Eindhoven, Van Beek Art Supplies, TU Delft, TU Eindhoven and Keeper Development.

(W)ego Hotel

RODECA GmbH as Manufacturers

Rodeca’s transparent building elements feature prominently in (W)ego, an eye catching 9 meter high installation by MVRDV that debuted at Dutch Design Week. The 9 rooms of this very flexible hotel were created from an idealistic yet selfish perspective. Users of the hotel have to negotiate with each other in order to arrive at the ideal room. Hence the name; (W)ego. 


More from the Manufacturer:


21 to 29 October Eindhoven was dominated by the Dutch Design Week. One of the eye-catchers of the event was a 9 meter high installation on the Marktplein. We are very proud that our transparent building elements are incorporated in the (W)ego Hotel.


The 9 rooms of the hotel were created from an idealistic but selfish perspective. You can see the panorama room, stair room and the sky room. The users of the hotel have to negotiate with each other in order to arrive at the ideal room.


Hence the name for the installation; (W)ego Hotel. The installation was established as a collaboration between MVRDV architects, the municipality of Eindhoven and the TU Eindhoven. Photos were taken by Ossip van Duivenbode.