Showroom Grohe Live! Center
Grohe España

Showroom Grohe Live! Center

Carmen Baselga como Arquitetos

We often speculate about the future of the bathroom in a house, about the new necessities in the society of wellbeing and how interior architecture reflects it all. In the new Grohe showroom we have resumed this essential idea by creating an open, clear and emphatic space according to the German brand’s guidelines. One premise was that each space shows the typical privacy of a bathroom and at the same time a feeling of open space, connected with other parts of the house; the result is defined spaces but merged with the environment and at the same time gives a general overview. These spaces can be seen from the street through the glass windows and are also seen inside the showroom with the objective to reproduce feelings close to reality. Different proposed solutions to different tastes or lifestyles. Energy, revitalization, regeneration, relax, the concepts defended by the brand are captured in the architecture of the space.


The design came from a floor elevation creating a big exhibiting platform that slightly is has softly turned respect the original floor to get a better staging of the product. Above this enormous platform different itineraries are offered, answering to different ways of using water in domestic spaces. In this way we can continue the itinerary along the four essential themes designed to integrate four of the most representative models of taps and at the same time emphasizing the Grohe Spa concept.


Another itinerary is defined by rotatory panels designed to offer in a small space basic but very completed proposals for the bathroom. In the showroom, there are also different mural shower solutions, interesting proposals of taps for hotels and special taps for disabled people, or sanitary systems where the ecological and rational use of water is prioritized, all combined with a long variety of flush valves.


Another noted space is the kitchen area with the new and improved technologies to offer showcooking, and where it is possible to see and taste the water of “Grohe Red” that comes out boiling; or “Grohe Blue” that strains the water, and keeps it cold between 4 and 10 degrees depending on the consumer’s taste and offers the possibility to add carbonic acid to get sparkling water.


All of this is completed with a training room for installers, interior designers and architecture professionals; and a technical area with workbenches to check the faucets.

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