The visionary glimpse of what EcoStar is today began in the early 1970s with the development of the formulation for Starloy (Staroba Alloy). This base formula of recycled rubber and plastic is the foundation for the injection-molded slate and shake roofing tiles that have become the leader in the synthetic roofing industry today.
The first Starloy tiles were compounded and molded by Staroba Plastics over 20 years ago working in conjunction with roofing contractors. The first synthetic slate tiles were sold in the U.S. in 1996 and five years later Carlisle SynTec Incorporated purchased the sales and marketing portion of EcoStar, retaining Staroba Plastics as the exclusive manufacturer for the full line of roofing tiles.
In 2010, the Staroba family brought all parts of the business – manufacturing, sales and marketing – home to Holland, New York as EcoStar LLC.
In addition to its history of manufacturing, EcoStar LLC has strong sales and marketing leadership who have been with the brand since 1998. EcoStar LLC continues to lead the market with their synthetic slate and shake roofing tiles. Its well-known team of manufacturer’s representatives and distributors has been instrumental in the success of the product since its inception.