Studio Prada

Since STUDIO PRADA’s inception in 1994, the enterprise has operated under one clear objective: to become the intermediary in the communication field for companies operating in the world of design. Given Gloriana Fontana Prada’s experience, it could not have been otherwise, as she has collaborated for 4 years with several communication agencies, and has been a design journalist for 15 years. Public relations and press office activities, event organization, new-product presentations, media planning, and creativity. These are our fields of expertise. Experience, the predisposition and the capacity to relate, enthousiasm, and obstinance, are always constant in our mode of operation that has created a strong cohesion in the company. Our strategy is based on truly understanding a company, in order to highlight the core values of its brand identity. In doing so, we construct a “tailor made” service for our clients with services that always fit their needs. Every brand operates in a different reality, and we seek to connect with it. This facilitates the most constructive and effective means of communication. In order to increase brand-awareness among the company’s shareholders, STUDIO PRADA aims to create and improve the flow of communication with the media. What characterizes us, along with a widely-recognized expertise, is the solid interpersonal relations that the studio has created with the media. As a direct consequence, our familiarity with the Italian media has demonstrated to us the necessity to build relations with foreign media as well. We now aim at communicating foreign brands on the Italian furniture market. Dynamism and innovative ideas are the basis of communication, our strength lies in the ability to put them all to use.