We knew right away when we met with Dana Cree and her partner Michael Ciapciak about the Pretty Cool Ice Cream Flagship Store that it was something we wanted to be involved with. Their excitement for the project was palpable and we could tell that this was going to be a great experience.

The vision for the store revolves around creating a sophisticated and fun place that can accommodate an array of different guests. To set us apart from your standard fare ice cream shop, the team focused in on reinventing the guest experience. Light and playful colors paired with bamboo and dark gray flooring and wainscot create an interesting dichotomy that can be appealing to kid and adult alike.