#brandexperiencecenter
An overview of projects, products and exclusive articles about #brandexperiencecenter
Project • By Seel Bobsin Partner - sbp • Offices
TKE Product Competence Center
TK Elevator (TKE), one of the world’s leading companies in vertical mobility, has opened its new “Product Competence Center” in Esslingen near Stuttgart. Spanning approximately 33,000 square meters, the facility brings together research, development, and the production of state-of-the-art elevator technology under one roof.
Karsten Knocke / viisuell
Sustainability meets modern work environments
In the new building, the focus was consistently on creating a modern, attractive, and future-proof work environment in all areas. The architectural firm Seel Bobsin Partner (sbp) provided comprehensive support to TKE—from conception through implementation. In addition to the impressive entrance areas, sbp designed the o... More
Project • By Seoinn Design Group • Exhibition Centres
Bystronic Brand Experience Center
Bystronic, a globally leading Swiss company specializing in laser cutting systems for sheet metal bending and cutting, commissioned us to design a cutting system experience center and office space. We decided to incorporate the company’s core principles—bending and cutting—into the architectural vocabulary.
Yong-su Kim
Yong-su Kim
To begin, we calculated the total required space to determine the building area and mass, applied it to the site, and then shaped the mass by “bending” it along the horizontal axis. The main spaces—the cutting machine experience center and the office area—were designated first. The remaining auxiliary spaces were segmented, and the mass was “cut&rdqu... More