Cloud kitchen

Pouso Alegre is a city in the south of Minas Gerais that has grown rapidly in recent decades, becoming the center of its micro-region. In its urban fabric, two cultural moments coexist in contrast: a historic city with its quiet pace of the countryside with narrow streets, as a memory, and the contemporary growth with new shops, shopping centers and buildings, which points to the desire for an urban future. Manuela Lourenço OTB [O Tardo Burguer, “the so called burguer", pun in a local accent] is a delivery brand created during the pandemic. Initially in a temporary location, the distance to the most served neighborhoods soon arose as a problem. Therefore, the first reason for the project was mainly geographical: it needed... More