Gelosia

In 2009 Tetra Pak, commissioned this 1300 sqm Hub Centre dedicated to innovation and training to be built adjacent to their existing headquarter. The project is located in the industrial area of the city of Modena, Italy. This is a region that embrace tradition, innovation and style and the project represents this. Example are the Ferrari and Lamborghini Factories and Offices. The intention was to represent Tradition, Innovation and Style whit a stunning yet functional contemporary architecture to expression the international image of the company and of its commitment to quality and innovation. The site was formerly agricultural. On the site there was a derelict farm type building with a strong feature – the so called ‘gelosia’ – this... More