Luxury watch

At Hong Kong’s 2018 Art Basel, Swiss watchmaker Audemars Piguet presented another innovative concept in the Collectors lounge. Chilean artist and designer Sebastian Errazuriz presented the last in a trilogy of installations. Titled “Foundations”, Errazuriz’s immersive design for 2018 is based on iron ore, the natural resource at the heart of steel and one of the principal resources for watchmakers. Italian artist Quayola’s new photographic series, titled “Remains: Vallée de Joux” unifies the natural roots of Audemars Piguet with his own visual artistry. Together, the two artists transformed the space into a somewhat fantastical hideaway with their respective creations, which further serve as the backdrop for Audemars Piguet’s highly train... More

In late 2016, I was commissioned by French artist and designer Mathieu Lehanneur to document this temporary installation sponsored by Swiss luxury watch brand Audemars Piguet. Mathieu was appointed to conceive a special installation that is made of 12 rooms, forming a large ring – an allusion to a watch dial. In the middle of the circle stands a huge rock, created from cast replicas of those found in Audemars Piguet’s home in the Vallée de Joux. Around it, twelve doors will open, each revealing a story about Audemars Piguet: from its origins to the 21st century, from watchmaking to contemporary art, from the Vallée de Joux to China. The themed rooms exhibit a close-up experience of the iconic swiss brand, linking the past to... More