Sportswear
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Project • By STUDIO4/301 • Shops
STUDIO4/301
MARK & LONA's Debut in China: A Study in Minimalist Athleticism
As a pioneer in luxury golfwear, MARK & LONA continues to redefine conventional sports apparel by transforming it into a personal fashion statement. STUDIO 4/301 translated this core philosophy into architectural language for the brand’s China flagship, drawing inspiration from Japanese minimalism. Following an in-depth study of the Tokyo flagship and close collaboration with Chairman Matsumura’s team, the design deconstructs boundaries between sport and fashion, creating a free-flowing, multifunctional retail environment that harmonizes luxury aesthetics with the kinetic energy of golf culture.
YUUUUND STUDIO
YUUUUND STUDIO
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