Studiovase

Architecture and interior design firm Studiovase have recently completed Roly-Polycotto, a whimsical restaurant, café, and retail space in Seoul, Korea. The project was commissioned by Ottogi, a popular Korean food manufacturer who sell noodles, sauces, curries, and other foodstuffs. The original brief called for a curry and ramen bar showcasing the brand’s flavours to be installed within a space of around 80 pyeong (a Korean unit of floorspace which translates to 265 sq. m). But Studiovase proposed a much larger concept for the project both spatially and conceptually– a total rebranding and repackaging of the Ottogi brand. Park Woo-jin Studiovase conducted user research which showed that for the twenty to thirty-ye... More