Tesco

Tesco Homeplus in South Korea is opening the world’s first virtual store today in the Seoul subway to help time-pressed commuters shop on the go using their smartphones. The walls of the Seonreung subway station in downtown Seoul came to life today with virtual displays of over 500 of the most popular products with barcodes which customers can scan using the Homeplus app on their smartphones and get delivered right to their doorstep. The beauty of the idea is that busy commuters can scan their groceries on their way to work in the morning and, as long as their order is placed before 13.00, their items will be delivered home that same evening, creating even greater speed and convenience in the whole shopping experience. DW Seol, Exe... More