HUGO BOSS, Melbourne, Australia
Peter Clarke

HUGO BOSS, Melbourne, Australia

Unispace como Arquitectos

HUGO BOSS were seeking a new office that was multi-functional, somewhere they could host branded events, showcase their collections and even hold fittings. 

Unispace’s clever layout ensured the HUGO BOSS team could have everything they needed in the space, including a training space, an area for visual merchandising, somewhere to host fashion showcases and events, and most importantly, an office where employees are empowered to do their best work. 

photo_credit Peter Clarke
Peter Clarke

When the original site for HUGO BOSS’ Melbourne HQ fell through, it was crucial to pivot, creating a new design to make the most of their newly secured lease in a new build within the creative hub of Cremorne. Working collaboratively with the HUGO BOSS design team, we took full advantage of the newly constructed building, leveraging the existing blank canvas.  

photo_credit Peter Clarke
Peter Clarke

Construction then kicked off at the beginning of the Covid-19 pandemic in Melbourne, one of the most locked-down cities in the world. This not only created unprecedented delays for the project, but also necessitated a redirection in workplace strategy, as the headcount required for the space was now different.  

photo_credit Peter Clarke
Peter Clarke

There were also delays in the construction of the new building itself. To address this, we worked collaboratively with the landlord, adapting the design to fit the site as it was constructed. Overall, early engagement of Unispace’s multidisciplinary team and subcontractors meant we could pivot quickly, minimizing delays and reducing risk for HUGO BOSS without compromising on quality.

photo_credit Peter Clarke
Peter Clarke

 With a host of high-end furniture, fittings and finishes at the client’s fingertips, we collaborated with HUGO BOSS’ design team to curate a collection of their existing furniture pieces to suit the new space. Up to 80% of the furniture was repurposed, contributing towards a more sustainably considered project. 

photo_credit Peter Clarke
Peter Clarke

TEAM:
Design: Paige Horton, Julie Watts 
Pre-con: Paul Cogdell 
Construction: Daniel Barnes, Sean Moylan 

A bold color palette is offset by polished concrete floors, creating a dramatic reception area that can also be used as an event space. Modern furniture, bespoke artworks and carefully chosen sculptures immerse employees and visitors in the brand experience, connecting them to the company and the brand’s mission. Finally, reflective surfaces are cleverly positioned to give the space more depth, making it appear larger. Next

photo_credit Peter Clarke
Peter Clarke
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