Kasina is a shoe select shop that sells products of various brands and collaborates. Among them, Seongsu Branch uses a large space without walls to lease the space to a brand for a certain period of time for event purposes.

Since various brands are displayed, the furniture and wall composition are as simple as possible so that they do not conflict with the characteristics of individual brands. The store was also painted with white paint and gray self-leveling finish to make the product the background. Vibration stainless steel is used as a furniture finish so that it can be used for a long time without any problems even if scratches occur in an environment where products are frequently changed. In addition, the details were made in a prefabricated manner in consideration of movement during the event. The main feature of the furniture is a shelf inclined at 15˚. The location of shoes we see on the streets of our daily lives is under our feet. Looking down at the shoes from above. From this point of view, the shelves are tilted so that the display of shoes is also viewed from above. The pillars along the wall were designed so that products could be placed according to their purpose. Depending on the brand product group, a hanger or shelf can be detachably configured in the column groove. The large media in the front of the store gives an overwhelming feeling.

To give a dramatic sense of space, a mezzanine was formed at the entrance of the store. As people entered, they passed a low ceiling and suddenly met a high ceiling. And the mezzanine is used as the main space for events. The huge pillar along the stairs going up to the middle floor is the fitting room. The fitting room is decorated in a very splendid way. When you open the door, there is a curved LED color conversion Barisol wall, and the light is projected on the water metal on the ceiling, causing the ceiling to shake.

There are two ways to operate the store. It is usually operated as a place that sells shoes handled by Kasina. Occasionally, it leases space to a single brand such as NIKE and ADIDAS and operates it as a pop-up store. These two conditions had to be reflected in the space.

The furniture placed in the center is modularized and prefabricated so that the desired quantity can be combined and arranged. All furniture can be disassembled and moved to the warehouse to free up space as needed.

Team:

Architects: unseenbird

Photographer: Kim Hyungjun