PINOCCHIO OGUCHI

The second store of PINOCCHIO, a bakery located in front of Oguchi Station in Yokohama, Kanagawa Prefecture. The facade, expressed by the color of a baked bread, provides a strong presence to the station square. Vivid gradient and soft textures that express the quality and color of the bread are spread both inside and outside the store. The interior space, where all elements were kept to minimum with iconic wood surrounding the space, offers a sense of intimacy to the visitors. An iconic appearance that can be recognized immediately from a distance and a space with soft impression through the materials and light, allows the bread to stand out, creating a new bakery image.