Mccann

Bold contrasts and a skillful play with perspective – that is our interior concept for the new spaces of McCann Frankfurt. The area is designed along a clear light-dark axis. A white funnel from the entrance along the digital brand wall pulls visitors seamlessly into the heart of the offices. Similar to a well-told story, tension builds as visitors venture deeper into the new premises. This design structure not only creates a memorable physical experience but also fosters the connection between the space and the narrative told – Truth well told. Kirsten Bucher McCann, an international multi-channel agency with various sub-brands, commissioned us to develop a spatial concept for their location in Frankfurt, providing a comm... More