CONTEXT
In 2021, Groupe Rocher decided to bring all its brands together in the Cap Connect building in Issy-les-Moulineaux to facilitate cross-functionality between groups. This project has made it possible to rethink its head office as a responsible green territory, generating well-being and flexibility in order to embody its raison d'être ‘Reconnect people to nature’ and welcome new hybrid working methods.
In order to create strong brand territories, the Parella teams were immersed in the group's universe.
OUR MISSIONS
- Real estate strategy
- Property research
- Technical audit
- Negotiation of a lease in future state of completion
- Disposal and negotiation of release conditions
- Design and construction on vacant and occupied sites
- Change management support
IN BRIEF
- Issy-les-Moulineaux
- 25 000 M2
- 1,200 employees
