Haute-couture

Haute-couture

Lorenzo Quaccia as Architects

The composition of this facade is meant to be geometrical and powerful, unpredictable and changing. It deludes pedestrians into seeing a three-dimensional faceted facade, alike to a wide twisted metal sheet. The wall is wearing the aluminium coat like a haute-couture creation, falling over from the ridge purlin down to the ground. With its chiselled cloth of metallic material, it depicts the image of a manufacturer, a savoir-faire and a company which main activity is to dress buildings. By means of this design, Euramax and its innovative facade technology Aludesign is embodied in a patchwork of blue shades coated on the shear wall of its factory.


The sharp shape of the woven wall design will emphasize the presence of the company so as to cope with the plain industrial area, and be its beacon. The mesh is irregularly woven, thus providing energy to the wall, and standing out from the usual industrial discipline, as the products of Euramax. The wall design tricks the eyes of the pedestrians, who do not know what they should believe to see; either the actual reflection of the high gloss surface or the faceted drawing? Therefore, light is fully considered as a raw material for modelling the facade.


Ultimately, the wall design that I offer to you is intended to dress the wall for emphasizing its shape, and for catching attention on the company.

Project Credits
Product Spec Sheet

Products Behind Projects
Product Spotlight
News
Student residence reflects former industrial heritage and character of Poblenou, Barcelona
20 Feb 2024 News
Student residence reflects former industrial heritage and character of Poblenou, Barcelona

Barcelona-based architecture and urbanism firm JPAM has completed a student residence in the 22@ dis... More

25 best natural wood facade cladding manufacturers
19 Feb 2024 Specification
25 best natural wood facade cladding manufacturers

Exterior wood facade cladding is a textured, natural material that makes a strong aesthetic statemen... More

Studio Razavi Architecture designs a Parisian apartment building that promotes urban densification
16 Feb 2024 News
Studio Razavi Architecture designs a Parisian apartment building that promotes urban densification

Paris-based Studio Razavi Architecture has completed 93 Petit, a residential apartment building in t... More

Detail: The planned disassembly of a temporary wooden sports hall in Zurich
15 Feb 2024 Detail
Detail: The planned disassembly of a temporary wooden sports hall in Zurich

Swiss architectural practice Itten+Brechbühl AG (IB) has completed the “Sporthallenp... More

25 best architecture firms in Dubai
14 Feb 2024 News
25 best architecture firms in Dubai

Innovation and futuristic vision define architecture in Dubai. The city's skyline, a panorama of tow... More

B-architecten designs a multifunctional sports complex with indoor cycling track in Flanders
14 Feb 2024 News
B-architecten designs a multifunctional sports complex with indoor cycling track in Flanders

Wielerdroom Heusden-Zolder is a multifunctional sports complex with a 250-meter indoor cycling track... More

10 workplaces that use sandwich panels in their construction
13 Feb 2024 Specification
10 workplaces that use sandwich panels in their construction

A sandwich panel is a construction material that is typically made up of three layers to form a comp... More

MVRDV designs a coral-inspired 3D printed facade for Tiffany & Co. using recycled fishing nets
13 Feb 2024 Innovations
MVRDV designs a coral-inspired 3D printed facade for Tiffany & Co. using recycled fishing nets

MVRDV has designed a unique coral-inspired 3D printed retail facade that uses ocean plastic for the... More