The design process of this building began with the client determining and explaining the function of the building. They wanted the building to include a cosmetics exchange and all cosmetic services, a hair salon, and a bridal shop on all floors; in other words, they wanted the functional area of this building to be specific to the city of Ardabil and to offer specific brands to the audience;

This led us to the idea that we should design the building, inside and out, in a way that would provide the building's functional structure and use;

Accordingly, we considered the building to resemble the face of a woman wearing a veil called a burqa (which is specific to women in southern Iran), so that the facade structure could be shaped in such a way that, like the burqa, it could play the role of a barrier and veil between the inside and the outside.

The facade structure consists of a horizontal metal grid and bricks perpendicular to the metal grid, which creates a lattice texture on the facade surface. The lattice surface of the facade, despite creating an attractive texture, will shape and play with light and shadow inside and outside the building.