Archello Awards 2026 · Enter your projects before 30 September 2026
Archello Awards 2026 · Enter your projects before 30 September 2026
SJ offices
Yoav Peled

SJ offices

Shani Jacobi - an Israeli jewelry design company founded and run by Shani Jacobi.
”My world of inspiration includes motifs from nature, alongside urban touches from the field of architecture. My jewelry style was formed by wandering around and observing the shapes of buildings in the urban landscape and it includes geometric shapes and symmetry" - Shani Jacobi

photo_credit Yoav Peled
Yoav Peled

Our acquaintance with Shani Jacobi's studio began about 7 years ago when we began as designers. We then designed a jewelry stand in theDizengoff Center Tel Aviv - a stand store that then years ago was considered groundbreaking in its geometric shape and its presence in a commercial space.

photo_credit Yoav Peled
Yoav Peled

The stand was inspired by Shani Jacobi's jewelry at the time and looks like a white geometric stone with touches of oak. The jewels were placed on top of it.

When Shani contacted us about the design of her new offices in Tel Aviv, we were very excited by the large and bright space located in an old industrialized buildingwith a balcony facing the south of the city and overlooking the sea.

photo_credit Yoav Peled
Yoav Peled

As a first step, it was decided to demolish the entire space and reveal its beautiful shell, which includes a ribbed ceiling, concrete floor and exposed columns. We painted the space snow white, the walls, ceilings, systems and even the signs were painted white - the concept's role is to enhance the jewelry, to create a space that gives room for creativity and inspiration.

photo_credit Yoav Peled
Yoav Peled

The walls in the space were highlighted by hidden lighting emanating from plaster aprons covering the white walls. Channels and hinges were also embedded in the white aprons for sliding doors that we made from polygal and oak wood that move on the hidden rails and through them reach the work rooms of the jewelry makers and the various rooms.

photo_credit Yoav Peled
Yoav Peled

The balcony is an entrance to the offices and at the same time a place for employees to take breaks. That's why we created seating areas that are embedded in the cactus planters and repeat the motif of the oak stripes from the office corridor.

A decorative partitions in the color of the walls form a border of a personal balcony for the executive room.

Team:
Collaboration with Offer Gimpel
Lighting: Thomas Lighting
Constractor: Or and Itay - Duvdevan

photo_credit Yoav Peled
Yoav Peled
photo_credit Yoav Peled
Yoav Peled
photo_credit Yoav Peled
Yoav Peled
photo_credit Yoav Peled
Yoav Peled
photo_credit Yoav Peled
Yoav Peled
Caption

Material Used:
1. Flooring: Gray epoxy floor - high durability and gives the feeling of industrial 
smoothed concrete

2. Doors: 
The doors - semi-transparent sliding doors in the design of the general language in the office.
Materials: striped polygal, wooden strips.
Doors that we designed to match the office and were made by a carpenter

3. Interior lighting: 
The lighting in the office is an integral part of the design.
Lighting caresses the walls - like a waterfall of lighting accompanying the walls. 

Share or Add SJ offices to your Collections