A new office identity
When STUDIO VALE started working with Thalia Digital Retail Solutions, the team's engagement and motivation to improve employee wellbeing were immediately clear.
STUDIO VALE's scope included custom joinery, rethinking storage and greenery integration, furniture sourcing and developing a new colour concept during the company's transition to a new corporate identity. The office is located within a listed historic building, a former 19th-century chocolate factory in Kreuzberg, Berlin.
Participatory Ideation
The users are the experts when it comes to defining their needs and vision for improving procedures and workflows.
STUDIO VALE hosted and coordinated a digital workshop for dynamic and participatory ideation, helping to identify challenges, develop solutions and define goals and priorities.
Custom & modular furniture
To create a visually quieter space, STUDIO VALE opted to unify the storage solutions. The resulting modular furniture system brought clarity and clean lines to the office. It was used to create sideboards with integrated planters, wall storage, space dividers and even a product-testing counter.
Factory green
During the transition between corporate identities, the office colour and material concept needed to remain open to a new identity.
STUDIO VALE drew inspiration from the building's history as a factory, emphasising an industrial machinery-green tone and complementing it with warm greys and greenery. The freshly painted staircase creates a visual highlight connecting the company's two floors.
A new spirit with only a few steps
Targeted interventions included a new colour concept, custom joinery, greenery and lighting, enhancing and optimising the existing spatial qualities of the office.
