Combining wine, education, lifestyle and fun, the two-level The Flying Winemaker flagship store features a wine gallery over 300 wine labels from all over the world and a second-level fully functional wine lab hosting innovative wine tasting / wine blending classes.
The location of The Flying Winemaker is in the heart of Central District in Hong Kong at the intersection of D’Aguilar Street and Wyndham Street. The premise defines the street corner, with clear fixed glass windows that meant for customers to see out as much as passer-bys to see in. With visual studies from various vantage points, we determined D’Aguilar Street as the Merchandise entrance and Wyndham Street as the WineLab entrance. The two floors have their own functional identities, yet with material and design consistencies the two are interconnected. Whether walking through the D’Aguilar Street entrance with the wine bottle mosaic on the floor or the Wyndham Street entrance with the plastic cup, it’s our conscious intent and wish to the visitors, students, or customers that The Flying Winemaker is about the joy of learning, winedrinking, and idea-sharing.