Genesy Lamp for Artemide

Zaha Hadid Architects exploration and research into systems of growth in the natural world have informed the distinct formal language of the Genesy lamp for Artemide. As in the organic development of trees, a sweeping canopy emerges through an extensive interconnected supporting network at the base. The primary components of this organic analogy are transformed from abstract diagrams into Genesy’s fl uid design. The lamp’s structure increases in complexity as it rises from the fl oor. Like a growing organism, the central support sprouts branches that adopt a greater radial geometry to enhance the dynamic tensional forces of the structure. Nature continues to inform the design as these branches frame voids, enhancing the contrast between positive and negative, convex and concave, tension and compression. These branches follow the coherent formal logic of morphology and spring from the central structure to support the light source. The Genesy lamp epitomizes the symbiosis between the sensual fl uidity of the natural world and the exacting tolerances made possible by state-of-the-art manufacturing technologies.