Airbnb opens a new Artist's Home in Southern Italy
The village of Civitacampomarano enters the map of Airbnb Italian Villages together with the artist Lorenzo Vitturi and Eligo Studio
Casa Cuoco in Civitacampomarano
Civitacampomarano is a hillside village in the Southern Italy in the Molise region, which has only 386 inhabitants but has become known in recent years for the important street art interventions that animate the buildings and streets of the place. It is here that Casa Cuoco is located ( casa in Italian means house), the historic residence that between the eighteenth and nineteenth centuries hosted the Italian politician and illuminist Vincenzo Cuoco, identified by Airbnb to become the fourth artist's house to become part of the Italian Villages project.
The work of art by Lorenzo Vitturi
The idea to engage artist Lorenzo Vitturi arrived from a perspective of dialogue with the village and the home: the Italian artist who lives and works between London and Venice was asked to create a site-specific project for the Airbnb artist residence and, inspired by the village and the territory, he gave life to a monochrome photographic triptych that enriches the rooms of the house.
"Vitturi's work interweaves photography and sculpture thanks to a work on materials, shapes and colors," says project curator Federica Sala. "Lorenzo Vitturi starts from reading the book Platone in Italia by Vincenzo Cuoco himself, focusing in particular on the duality between the earth and the sea described in the novel: this metaphor is synthesized by the artist through a multidisciplinary approach that leads him to collect some stones and abandoned elements of the village and assemble them in an archaic totem, then photographed and finally turned chromatically into an intense shade of blue. The result is a work of art site installed in the rooms of the house and in dialogue with it".
The work consists of three elements: "Oltremare Est Ovest" ( overseas east west ) is the first, placed on the entrance stairway to the house and accompanied by a neon light made by the company F/Art. It was positioned according to the cardinal orientation of the village, as well as the two minor works, “Oltremare Sud” ( overseas south ) and “Oltremare Nord” ( overseas north ), also depicting subjects similar to the main work and placed inside the house in symmetrical dialogue with respect to window that opens onto the valley.
The architectural work of Eligo Studio
All the works fit into the broader context of the architectural work carried out by Eligo Studio, which takes up the theme of monochrome volumes, outlining the different areas of the house with gray, powder pink and blue paints thanks to the collaboration with the German company Caparol. The project structures the space as a loft with open spaces, where the colors define the areas and where the common thread develops through wooden structures that gradually become a wardrobe, a table, a sofa. Thanks to these, the bathroom becomes a double room, entirely realized thanks to the collaboration with the brand ex.t, while in the bedroom the wooden structure becomes an appendix and dialogues with the Diesel Living with Moroso bed, the carpet designed by Eligo for cc-tapis set up here as a tapestry and the iconic mirror of Man Ray for paradisoterrestre. But it is in the living room that the modular system designed by the architects finds its maximum expression, turning into a sofa, but also into a kitchen unit and a table. The entire architectural project was carried out with the support and collaboration of important masters of international design: in addition to those mentioned, the Venetian company Foscarini supplied all the light elements of the house, Bitossi Home took care of the furnishing of the table, Smeg of the appliances present in the kitchen and Vitra of the seats placed around the dining table.
Conscious tourism and development of the territory
Casa Cuoco in Civitacampomarano will be bookable on the Airbnb platform at the link http://www.airbnb.it/rooms/39746289 starting next January 2020 and it is part of the wider context of the Airbnb Italian Villages , launched in 2017 in collaboration with MiBACT and sponsored by ANCI, which provides for the promotion of 40 Italian villages and the redevelopment of the public buildings of Sambuca di Sicilia, Civita di Bagnoregio, Lavenone and now Civitacampomarano, villages that geographically map Italy and become witnesses of the different beauties of which the country lives. Provided by the municipalities themselves, each residence is structured as a real house, of which the mayors, or the identified associations, are the hosts, the profits are invested directly in the community and Airbnb renounces commissions, in order to make the project self-sustainable.