The new Diageo office is a relocation from a shared co-working space to the upscale and trendy Gangnam-gu district. An AI-generated mural wall is the centrepiece of the reception area. This separates the more private office space from the customer facing bar, which is the main distinctive feature of all Diageo offices.

The elongated bar, backing on to the window, and sitting below a double height space, faces a mixture of touch down work points and more relaxed lounge seating. The main boardroom sits to one side of the bar, and tucked discreetly behind it is the Prestige room. This room is used to entertain high-worth clients.

The open office, with its light wood toned desks is a welcome contrast to the dark and moody tones in reception. All the meeting rooms are distinctively themed with local Dangeong prints and Diageo’s branding. Traditional Korean elements like Hanji wallpaper in the main corridor and wood screen lattice work that is subtly interwoven into the acoustic paneling on all meeting rooms, add a local touch.