Ora Ito design studio meant to infuse a soft luminous breathing when entering the various movie theater halls of this cineplex inside Paris. FlexLedLight designed the 5400 sticks-as-pixels protruding from a 100 sq meter wall and fitted them with individual video LED and installed them on the wall. Ten sizes of sticks, 5cm diameters, are displayed in regular rows such as to build hills and dales of light. Various colors move in spades to amazing effects.