Flower Michelin collaborated with Ammar Bashier to design the retail interior of ON Motcomb Store, set in a double shop-unit over the Ground and Basement floors of a Grade II Listed Building within the Belgravia Conservation Area and the Grosvenor Estate.
The unique store concept invites the visitor inside to view the collections, much like art gallery. Once inside, the evening wear is gradually revealed and unveiled, glimpsed through a series of curtain-like bespoke laser-cut metal screens and powder-coated fins celebrating the elegance and craftsmanship of each Season’s Collection.
