At last Unopiù opened its great new Flagship Store in the centre of the Capital at via Barberini 71-92 on the 15th June 2016. Unopiù is the leader in high quality outdoor furnishings with the world’s widest range of furniture, structures and accessories for the outdoors and much more. Unopiù has chosen an extremely prestigious location for what will doubtless become its most important shop: over 700 square metres in the Dolce Vita district, in via Barberini with 12 shop windows which are a perfect inspiration for the art of Unopiù living.
“This has given us great satisfaction,”comments Maurizio Motta, CEO of Unopiù,”after all we are the most important company in the sector, we have an extremely strong and well-known brand: we lacked such a prestigious Italian location, in what is perhaps the most important city in the world for culture, history and the art of living. Now we have an extremely prestigious Flagship Store of which we are immensely proud that projects to perfection Unopiù style, elegance, taste, personality, sophistication, exclusiveness and inspiration. And then Unopiù” concludes Motta “notwithstanding its international standing and reputation is above all Italian and could not possibly not be present at the highest level right here in Rome, living up to its roots and brandname.”
The new Rome shop is situated in one of the most famous streets of the city, it has 9 showrooms on three floors in a particularly prestigious historic building. It can easily be reached by public transport and there is ample parking in the vicinity.
Here customers can discover exciting new and original settings and ideas that can be recreated in their own outdoor areas: whether garden, poolside or terrace, both large and small. The very best of the Unopiù collection will be on display, including furnishing ideas, as well as some pergolas and a whole series of accessories and cushionware ideal for personalizing your own home with style.
The Rome store is the fourteenth Unopiù managed shop in Italy and the only one in the Capital, a city by its very nature, climate and vocation particularly connected to life in the open.
In future all new Unopiù shops will adopt the same principles as the recent openings in Rome, Genoa and Madrid: prestigious locations, prestigious districts, in the most important Italian and European cities. “These are the kinds of places where we will open all our new showrooms in the future” states Maurizio Motta once again. “We have made a great investment in Rome and we are certain that the people of Capital will appreciate and respond appropriately to such a unique shop.”
Specialized personnel will be available to Unopù clients in the via Barberini shop to help plan outdoor areas and find the best personal solutions to satisfy customer needs and tastes.