Rothoblaas GmbH is a wholesale commercial company specialised in wood assembling systems and professional carpentry tools, the new headquarters in Kurtatsch redefining its corporate identity. To achieve this target, a modern wood and glass building was erected starting from the crucial warehouse and commissioning zones, which are located in the ground floor. The whole project was developed in teamwork with the company’s logistic department. As a result, a strongly optimised prop grid was developed in cooperation with the structural designer. These functional considerations, together with the offices and show room sheltered in the upper floor, led to a very clear aesthetical design which reflects the enterprise philosophy: Solidity and forward-looking transparency, as well as attachment to traditional values and materials, represented by the use of wood, which were programmatically assembled using Rothoblaas assembling systems, only. The materials integrate smoothly with the green surroundings, whilst the closed façade towards the near motorway creates a landmark and an advertising medium at once, serving as a noise protection at once.