SMDC Showroom

SMDC Showroom

Architect
ASYA Design
Location
Pasay City, Philippines | View Map
Project Year
2011
Category
Exhibition Centres

Offices

Showrooms

SMDC Grand Showroom

ASYA Design as Architects

SMDC Grand Showroom


Once seen, the SMDC Grand showroom automatically becomes a landmark. Located in the SM Mall of Asia complex, the signature blue color of their Blue project contrasts the stark white letters that has branded their properties.


The SM Development Corporation is the top grosser in the real estate industry in the Philippines. To distinguish their display from their competitors, the angular form challenges the boxy stereotype that most properties have. A hub for all SM real estate projects, the large area accommodates varied showrooms and space for agents and potential clients to interact.


Set at an impressive scale, the grand structure houses not only the Filipino dream but also the future of real estate in the country. The SMDC Grand showroom was completed in 2011.

Project Credits
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