The Landmark
Rockbrand Inc
Product Spec Sheet

ElementBrandProduct Name
PaintingsAsian Paints
Apex Ultima
Royale Luxury Emulsion
Bridges, Railing and Foyer façadeTata Steel
Coatings & GlazingAkzoNobel
Plaster and PunningAmbuja Cement
AAC blocksEco Green Products
Window Lauvers & GlazingJindal Steel & Power

Product Spec Sheet
Paintings
Royale Luxury Emulsion, Apex Ultima by Asian Paints
Bridges, Railing and Foyer façade
Coatings & Glazing
Plaster and Punning
AAC blocks
Window Lauvers & Glazing

The Landmark

Imbue Design Architeture & Interior as Architects

The brief given to the Architects by the Developer was to design the best commercial building of Gandhinagar. Gujarat has a unique hybrid model when it comes to ‘Commercial’ building unlike most other metro cities, where the functions are clearly distinct for ‘offices’ and ‘retail’. Most commercial buildings in Gujarat have multiple functions happening in the same building, which creates a major challenge for the designers.

photo_credit Rockbrand Inc
Rockbrand Inc

Keeping in mind the client’s objective and the challenges mentioned above, the architects decided to come up with something, which would be pathbreaking as well as financially successful for the developer. Hence, the idea of ‘The Landmark’ was conceptualised based on the time-tested retail places with an open courtyard and circulation through the building, which makes it more interactive and functional. The architects believed that the building should not only be a true ‘Landmark’ in terms of the aesthetics, sales and planning but also provide equal opportunity for the ‘end users’ to do business in case of retail showrooms and corporates to enjoy the occupation in case of the offices.

photo_credit Rockbrand Inc
Rockbrand Inc

To justify this unique opportunity, the architects focused on certain factors while creating the concepts.

photo_credit Rockbrand Inc
Rockbrand Inc

Design foci:

Central Open Courtyard – A central open space of approximately 1 acre was provided. Being the focal point of the building, it not only provided for ample light and ventilation but also an opportunity for public gatherings and better interaction between the building and the people. In a way it functioned like the heart of the building.

Access & Visibility – The most basic element of a good retail building is the frontage, access and visibility of each store. ‘The Landmark’, provides all these to each and every store. This was one of the primary reason for the stupendous sales it was able to generate, which no other building had ever done in the recent memory.

photo_credit Rockbrand Inc
Rockbrand Inc

Elevations – The shape of the building was a free flowing curvy one. The fact that it was a corner plot, enhanced the shape even further. Unlike most buildings, the entire building had stone façade (dry cladding technique). For the entrance portals, stainless steel was used, making it an extremely upmarket and elegant building

Spatial planning – The ‘mixed’ nature of the building meant that the architects had to give equal weightage to the retail stores as well as the offices on the top. The sizes were also arrived at based on the saleability factor. This was perhaps the most challenging aspect of the project where the sizes varied drastically based on the location. The design did have a perfect blend of small, medium and large stores.

photo_credit Rockbrand Inc
Rockbrand Inc

Services – The unusual design also resulted in challenges as far as the services is concerned. ‘The Landmark’ had 8 sides, which needed to be treated as ‘elevations’. If the services (ducts, A/C outdoor units etc.) were not designed properly, it would mean that the façade would be compromised. Eventually, all the services were placed on one side and rest of the facades were free of any services. The provisions were made in such a way that even after many years the facades would not get compromised.

photo_credit Rockbrand Inc
Rockbrand Inc

Success – ‘The Landmark’, is perhaps the most successful project of Gandhinagar not only for the developer but also for the end users. Apart from the design, the construction quality and the specifications are the best by the industry standards Caption for Diagrammatic Concept: Floor Plans, illustrations, Site plans etc

photo_credit Rockbrand Inc
Rockbrand Inc

Conclusion: ‘The Landmark’ is the best example of a ‘perfect’ project. The unique design was equally supported by great construction. Today, ‘The Landmark’ is the home to top retail brands and corporate offices. A project where all the stakeholders are happy, is a rarity. ‘The Landmark’, is that rare building amongst so many other buildings.

photo_credit Rockbrand Inc
Rockbrand Inc

Team:

Architects: Imbue Design

Lead Architects/ Designers name: Krishna Bhavsar, Vishal Bhavsar

Builders: Shivhari Builders

Structural Consultant: Amee Associates

Electrical: Apoorva Parikh

HVAC: Anjaria Associates

Plumbing & Fire: Ravi Engineers.

Lansdcape: Studio 2+2

Lighting Consultant: Atelier Lights

Photo Credits: Rockbrand Inc

photo_credit Rockbrand Inc
Rockbrand Inc

Materials Used:

Vinayak

Vibrant

Akshat

Ultratech

Vadagam

Vatrak

Patan

Suryashree

EcoGreen

Pearlcon

Ambuja PPC cement, Gyproc

Simpolo

Nexion

Quotone

Burger Paints

Kamerlingh

Jindal

AkZoNobel coating

Asian Paints

BLICK

Saint Globain

Tata steel

photo_credit Rockbrand Inc
Rockbrand Inc

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Structural Consultant
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