Branding identity

For AUTODOC’s new workplace at Berlin’s Tacheles, Sentiform developed an integrated workplace branding and wayfinding system inspired by the people at the heart of the business: mechanics, garage owners and repair professionals. Created around the concept “Hands & Heart”, the project translates the culture of making, fixing and assembling into the workplace. Rather than relying on familiar automotive imagery, the design draws from workshop materials and construction logic. Pegboards, metal components, visible fixings and layered assemblies give the signage a tactile, crafted quality while connecting the office branding directly to AUTODOC’s customer culture. Sabīne Zoltnere Sabīne Zoltnere Sab... More

ALPOLIC helps brands stand out. Five thousand square feet of BSM Black finish clads the canopies and roof line of this Sacramento-area Starbucks. The dark color brings prominence to the signage, allowing for high visibility. The finishes also complement the neighboring building in the shopping plaza. Katie Stacy Katie Stacy Katie Stacy Katie Stacy More

This independent brewer-owned company is renowned for making inspired libations for all. Intending to create a sought-after destination to match their craft-brewing mastery, they enlisted our design team to create an engaging customer experience for their ultra-devoted fanbase, building excitement and anticipation on route to their new taproom. Caption Focusing on an immersive brand journey for the retail and front of house at the new 100,000 SQ FT brewery in Deerfield, we brought new life into a former mid-century publishing company building. An amalgamation of the existing space through adaptive reuse and a branded environment true to its identity, the company has taken root in its new home in Western MA. Caption Visitors are... More

Aurel develops and curates homes and experiences for the golden years. They create unique and sophisticated homes combining personalised services and carefully planned activities. An Aurel property is for those socially active seniors who have an appreciation for the finer things in life and are looking for a diversity of new experiences that balance mind, body and spirit. www.aurel.com.my/ More

The shop-in-shop concept for Bang & Olufsen’s sub-brand B&O PLAY was created to capture the essence of the playfulness of the brand, with interaction, accessibility as well as juxtaposing materials being the major focus points of the design.AREAS OF FOCUSInteractionThe design concept was based on two primary ideas; the first being the in-store user interaction with the products; we wanted the costumer to be able to test the products with ease and enjoyment. Focus was hence placed on creating a product display design that was welcoming and accessible, inviting the costumer to touch and play and therefore ensuring an unintimidating product experience for the client.Juxtaposition of materialsThe second core idea was based on the idea o... More

Swimming in an office? In the middle of the city? Between shops, city hall, restaurants and wellness? As of Friday 23rd of February 2018 this is officially possible. At 12am city council member Visser opened Swimming Venue Rotterdam. Kraaijvanger Architects designed the plan for this unique sustainable transformation from office to swimming pool in commission of Consortium Hart van Zuid (Ballast Nedam & Heijmans). Children, adults and top athletes are welcome for swimming lessons, sport – and recreational swimming and - with the 50-meter pool - for official international competitions. The exterior of the building remains recognizable for the neighborhood, because the design consists out of characteristic parts that remain intact between... More