Furniture showroom

Flat Point, a living design brand that adds a touch of uniqueness to customers' spaces with its minimalist design approach, has relocated and expanded its showroom from Samseong-dong to a two-story space in Seongsu-dong. The new Seongsu-dong showroom, set slightly back from the bustling main street, allows for a slower, more reflective atmosphere. Spanning around 660 square meters, the L-shaped building connects two former factories, featuring rough finishes on its facade and an outdoor staircase leading to the rooftop, capturing the essence of Seongsu-dong’s industrial past. flat point Donggyu Kim Donggyu Kim Donggyu Kim Donggyu Kim Design Studio stof sought to visualize the intriguing scenery created by lay... More

De Vorm's new headquarters celebrates the brand values in an ultimately functional and inviting destination for both employees and visitors. Workplace and showroom under one roofThe newly renovated location combines a showroom and an office in one building, emphasizing how De Vorm collection can blend into practically any context. On one side, it offers a comfortable and spacious workplace for the team. On another side, it's where architects and designers come for inspiration, and are able to explore the design possibilities of products to the fullest. Given that De Vorm offers furniture for both contexts, the design team decided to blur the lines between their workplace and showroom. As a result, many workplace areas received a welcoming... More

House of Madison is a multi-brand concept space dedicated to coveted home furnishings and lifestyle brands. Envisaged as an existing shophouse, via. reinterpreted the brief with a unique residential flair. To realize the narrative, the studio crafted a series of shifting interior scenes for the two-storey space, covering 5,200 sqft.  More

The client envisaged the luxurious retail space for premium salon furniture. The retail store was about 1800 sft with column right in the centre of the store. The designers took advantage of the central radical element, which spells bound the spatial organisation in a circular pattern, hence the circular pattern in ceiling and flooring. The circular ceiling with level differences and accentuated with blue colour lights gives a feel of expanse and fluidity. The minimalistic design has a color palette predominantly of white, broken with wooden finish. the mirror used on one wall doubles the volume of space and gives the grandeur feel for the space. More

Studio Urquiola redesigned Kettal’s showroom in the center of Barcelona with main intention to highlight its site-specificity while expressing the character of the brand, in order to create a space where the Mediterranean outdoor living is celebrated. Typical Spanish architecture features such as the existing iron structure and the original brick vaults of the ceiling where revealed and emphasized, and traditional typological features like the idea of the patio-courtyard and the extended use of ceramic tiles were introduced. Taking advantage of the double height of the space and in an attempt to unify its 2 levels, the additional architectural elements that were inserted in order to identify the different zones of the showroom were 3 seq... More