Archello Awards 2026 · Enter your projects before 30 September 2026
Archello Awards 2026 · Enter your projects before 30 September 2026

Immersive

An overview of projects, products and exclusive articles about immersive

Project • By PT Arch StudioPrivate Houses

The Andromeda

The Andromeda, an interior renovation by PT ARCH Studio, reimagines roof attic into a “cockpit” where every family member plays a role in a shared voyage toward a distant galaxy. The space is entirely sealed, with no direct sunlight, which required design strategies to carefully control climate, lighting, and immersive atmosphere. QUANG The challenge of a low-sloped roof became a driver for spatial organization. The computer workstations were arranged within areas of sufficient headroom, while the lower edges near the terrarium were transformed into a “comfort zone” for reclining and immersive rest. At its core, the terrarium functions as both a landscape feature and a symbolic ecosystem, anchoring the artifici... More

Project • By Studio ValeriusRestaurants

Point Seven

Nestled within the iconic MetLife building in New York, a remarkable 8,400 square foot seafood restaurant unfolds as a multi-faceted dining experience. This venue uniquely combines a casual dining area on the lower level, a refined upper-level dining space, a private omakase room, and a distinct grab-and-go section, catering to a variety of culinary desires and experiences. Emily Andrews Upon entering the lower level, guests are immediately enveloped in an atmosphere that evokes the feeling of being within a shell shaped by the forces of the ocean. The design employs shifting curves and soft gestures, while the broken terrazzo flooring mirrors the appearance of a rocky seabed. A standout feature is the Capiz shell back bar, emanating... More

Project • By Fokkema & Partners ArchitectenOffices

NN Events Space

Nationale-Nederlanden (NN) makes a strong statement with the complete renewal of its office environment in Rotterdam and The Hague in the Netherlands. The fully circular, zero-waste renovation required an unconventional approach, creating an exciting new spatial experience. Fokkema & Partners and Silo joined forces to design an Event Space and four Co-working Spaces that facilitate interaction and immerse users in the world of NN. Lucas van der Wee All events in-house In the post-COVID world, people work from home much more often, and employees go to the office to meet their colleagues and business contacts. This also applies to financial services provider NN. In the iconic bridge over the A12 motorway in The Hague, an Event Spac... More

NewsNews • 27 Apr 2023

‘Wood You Believe?’ recycles four tons of post-consumer wooden objects

Wood You Believe?, an installation created by CRA-Carlo Ratti Associati and architect Italo Rota for Gruppo Saviola, made its debut at the 61st edition of the Salone del Mobile in Milan. Marco Beck Peccoz Marco Beck Peccoz Renders of the installation, published previously here on Archello, were brought to life by CRA Make at the Fiera Milano exhibition center. Four tons of post-consumer wooden objects were fixed to the facades of a large cubical structure. The physical installation called attention to the very real issue of waste materials in the furniture industry. Marco Beck Peccoz Marco Beck Peccoz After surveying the many pieces of scrapped wood, visitors to the Wood You Believe? installation then e... More

NewsNews • 12 Apr 2023

‘Wood You Believe?’ installation at Salone del Mobile 2023 calls attention to wood waste

Wood You Believe?, a new installation for Salone del Mobile 2023, is an exploratory collaboration by eco-ethical company Gruppo Saviola, design and innovation practice CRA-Carlo Ratti Associati, and architect Italo Rota. Conceived as an experimental space, the project transforms four tons of post-consumer wooden objects into a structure that calls attention to wood waste. It also features an immersive room that highlights the potential of digital printing as a way of achieving impactful and sustainable bespoke designs. This timely installation questions how design can act to reduce waste and at the same time be inspired by it. CRA-Carlo Ratti Associati Founded in 1963, Gruppo Saviola was the first-ever company to design and manufa... More

NewsNews • 21 Dec 2022

Migliore + Servetto designs the headquarters of the Human Safety Net in Piazza San Marco, Venice

Internationally recognised firm for its excellence in the curation of exhibitions and designing of communication spaces, Migliore + Servetto recently completed the headquarters of the Human Safety Net located on the ground floor of the Procuratie Vecchie in Piazza San Marco in Venice.  Andrea Martiradonna The 3000 sqm project comprises a conceptual exhibition path offering an immersive experience of the Generali Group, a cafe, a co-working area reserved for the foundation’s activities, and event spaces that dot the auditorium. Curated as per user-behaviour patterns and needs, the project seeks an innovative approach, translating the concept into an integrated intervention ranging from graphics, spatial and lighting desi... More

Project • By KTX archiLABRestaurants

The Parellel Blue

Located in one of the most bustling night life spots in Japan, The Parallel Blue offers a new aquarium dining experience in Shinjuku, Tokyo. Challenging the ocean themed possibilities in the heart of the concrete jungle, the new restaurant turns the simple hospitality environment into an immersive space where dinners are submerged in an aquarium universe. The roles are inversed, the dining room is now contained in a box and surrounded by oceanic sceneries, instead of the classical ornamental or decorative use of aquariums. The available room, however, not exceeding the 94 square meters, and the ceiling height limited at a crushing 2.1m, were decisive in shaping the dinning space. Considering the water tanks heavy weight to be introduced i... More

Project • By Lighting Design CollectiveOffices

TIETO HQ Data is Beautiful

Data is Beautiful - Lighting as live data visualisation. This lighting intervention converts data from thousands of IoT sensors into an immersive lighting experience.Tieto Oyj is an Finnish IT software and service company and one of the largest IT service providers in Europe. The goal of the project was to find a way to immerse the visitors and the employees into TIETO's primary product: Data. The lighting was to express TIETO's future orientated narrative of capturing the opportunities of the data-driven world and turning them into lifelong value for people, business and society. The lighting concept sought to provide high quality environments with unique light features as the focal points and narrative elements. The intervention created e... More