T+R studio completed the offices for lead mobile marketing company Creative Clicks, located in Ramat Gan, Israel.
Creative Clicks identifies opportunities in the field of performance based mobile marketing, executes them internationally and scales them up quickly thanks to a robust operational and financial back office and standardize processes.
The main aspiration for Creative Clicks’ new space, is to foster a collaborative, productive and vibrant workplace environment that maximizes unimplemented space, light and views. The office itself is designed as an open-space within three closed translucent meetings rooms in the center, which are used for internal and external meetings, among the work desks. Infused with the dynamism and energy of the workforce, the space embraces nature to inspire creativity in a vibrant and unique way.
Key features include a welcoming cafeteria located at the entrance, a designed-to-suit furniture and ambient lighting. Offering a unique blend of greenery and natural light on the 19th floor of “Amot Atrium Tower”, a green innovative building, the new office space brings the outside in and tranquility to the fluid, central space. Agility is another key design feature of the new workspace where healthy and active workstations are designed to be comfortable, convenient and to encourage physical activity. The organic-shaped shared desks allowed for a sense of “we” as oppose to “me” and encouraged people to sit amongst their peers and with people of various disciplines.
The lockers were placed bellow the tables to allow sitting and n working together and a place for the personal belongings as well. Also, to enhance wellness and productivity, the office implements international best practice standards including: WELL (IWBI), LEED (USGBC), HK BEAM (HKGBC) and RESET (air quality).
The design end result truly reflects Creative Clicks’ identity as a leader in sustainability design and build, where the nature elements are infused in every corner of the workplace. By doing so, it enables interaction between all departments, provides higher comfort to staff, allowing them to be more productive and achieve greater results.
