I SAY DIGITAL AGENCY
VITO CORVASCE

I SAY DIGITAL AGENCY

THILE architettura&design as Architects

The new creative laboratory of the I SAY agency in Rome is located in Lungotevere de ‘Cenci, inside the twentieth-century Villino Astengo, the most important Art Nouveau architecture into the historic center.

photo_credit VITO CORVASCE
VITO CORVASCE
photo_credit VITO CORVASCE
VITO CORVASCE

The office occupies the first floor of the building and overlooks the great synagogue of Rome. The interiors of the new headquarters were entirely projected and done by Studio Thile in Rome. "The client, accustomed to a single open space environment, required a profound and careful reorganization of the pre-existing spaces by separating the collective operational areas, meeting rooms and the offices reserved for management where to reserve the possibility of holding one-to-one meetings with its customers.

photo_credit VITO CORVASCE
VITO CORVASCE
photo_credit VITO CORVASCE
VITO CORVASCE

The concept is elegant and functional, which safeguards original twentieth-century elements by reinterpreting them in a contemporary key. The black colored corridors, with modern vertical LED lights that illuminate the passageways, give great personality to the spaces. Into the rooms, the  original height of 4 meters was recovered by demolishing the false ceilings made during a previous renovation, which now feature opaque and decisive colors, such as ocher and green, to divide the areas assigned to different functions or purposes. Particular attention was paid to the restoration of the internal fixtures, which remained as they originally were and brought to a new life, and of the bow window overlooking the corner between the Lungotevere and Via del Tempio, surmounted by a beautiful liberty balcony with iron railings.

photo_credit VITO CORVASCE
VITO CORVASCE
photo_credit VITO CORVASCE
VITO CORVASCE

The view of the external terrace can be appreciated right from the entrance thanks to the diagonal axis that runs between the entrance door and the room, which - given the particularity - has been assigned to the creative team of the agency. Inside the rooms, in addition to some pop art works, contemporary artist Rubena Bonini’s works are placed, wall sculptures with a unique and original language capable of creating emotions through the material. The study of lighting bodies and acoustic impact is fundamental in an environment of exchange and meeting such as that of a communication agency.

photo_credit VITO CORVASCE
VITO CORVASCE
photo_credit VITO CORVASCE
VITO CORVASCE

Modern elements have been wisely alternated such as chandeliers with soft shapes and large LED circles, industrial projectors and recessed lights. The flush-to-the-wall doors minimize the view onto the corridors of the various rooms, which can comfortably accommodate 25 workstations without compromising the privacy. The creation of  large retractable spaces for the archives and the technical areas necessary to host servers and all the technological backbone essential to the life of a 21st century office has been possible through the rationalization of the spaces.

photo_credit VITO CORVASCE
VITO CORVASCE
photo_credit VITO CORVASCE
VITO CORVASCE

Team:

THILE ARCHITETTURA & DESIGN

Photographer: VITO CORVASCE

photo_credit VITO CORVASCE
VITO CORVASCE
Project Credits
Product Spec Sheet

ElementBrand
Bathroom floor tilesITALGRANITI GROUP
Product Spec Sheet
Bathroom floor tiles
Products Behind Projects
Product Spotlight
News
Austin Maynard Architects designs a “pretty” wellness-enhancing home in Melbourne
12 Apr 2024 News
Austin Maynard Architects designs a “pretty” wellness-enhancing home in Melbourne

Australian architectural studio Austin Maynard Architects recently completed a new two-story house i... More

Ædifica completes residential development in Montreal emphasizing densification, sustainability, and quality of life
11 Apr 2024 News
Ædifica completes residential development in Montreal emphasizing densification, sustainability, and quality of life

Montreal-based architectural practice Ædifica has completed Cité Angus II, the second p... More

Knox Bhavan reimagines challenging London brownfield site as contemporary low-carbon home
10 Apr 2024 News
Knox Bhavan reimagines challenging London brownfield site as contemporary low-carbon home

London-based architectural practice Knox Bhavan designed Threefold House, a new residential property... More

Tokyo Kabukicho Tower appears like a giant animated water fountain
10 Apr 2024 News
Tokyo Kabukicho Tower appears like a giant animated water fountain

Tokyo-based Yuko Nagayama & Associates designed the expansive facade of Tokyo Kabukicho Tower, a... More

Introducing Partner Vondom
10 Apr 2024 Partner News
Introducing Partner Vondom

Vondom is a leading company in designing, manufacturing, and commercializing avant-garde indoor and... More

Silt Middelkerke is a new architectural landmark on the Belgian coast
9 Apr 2024 News
Silt Middelkerke is a new architectural landmark on the Belgian coast

Middelkerke, a municipality in West Flanders, Belgium, has an eye-catching new venue and public spac... More

Mario Cucinella Architects completes sustainable Smart Factory in Brazil with distinctive roof and impressive funnel
8 Apr 2024 News
Mario Cucinella Architects completes sustainable Smart Factory in Brazil with distinctive roof and impressive funnel

Italian architecture and design practice Mario Cucinella Architects (MCA) has completed a forward-lo... More

Introducing Partner OpenAire
8 Apr 2024 Partner News
Introducing Partner OpenAire

OpenAire is a leading designer, manufacturer, and installer of retractable aluminum roof enclosures... More