Building connection and gaining trust are the base in creating any kind of relationship, private or professional. Both often overlap, without clear boundaries as the connection deepens. To build a successful relationship, getting to know your business partner in person is essential. A personal approach and face-to-face meetings are major key points in maintaining a quality relationship. Showing appreciation for heritage is an additional, deeply appreciated detail.

We focused on getting to know both the Zagreb and Turkish ways of creating and nurturing business relationships, resulting in a concept that encourages face-to-face banking and brings a human note to the cold, bureaucratic banking system. Banks become a place of business, a club that allows entrepreneurs and businesses to develop and keep track of their finances, private or professional, as well as to have assistance in raising their start-ups and learning new ideas. Joining finance with business allows KentBank to present itself as non-traditional in concept with formal or informal meeting rooms, and lounge areas occasionally dedicated to professional networking and meetups.

Transferring a conceptual approach into space means creating zones for different client needs, as well as a stimulating workplace and engaging interior for the employees. Those that need just a quick transaction or information will enter at the ground floor and, without further exploration, have an experience with minimal personal interaction; Modern, innovative and quick banking of the future tailored to the fast-pace, frictionless way of life. Others, with scheduled meetings on the first floor, are welcomed with a personal approach and support. Client areas are graded from less to fully formal, all offering a stimulating and cozy environment. The second floor hosts innovative services and a flexible environment that can be used for either classic banking or various educational networking occasions; Transformable space, easily adaptive to various purposes.