Tarkett Atelier

Tarkett Atelier

Location
New York, NY, USA | View Map
Project Year
2019
Category
Showrooms
Tarkett
Product Spec Sheet

ElementBrandProduct Name
ManufacturersCascade Architectural
PendantVibia
PendantsFoscarini
Tunable white suspended linear lightFinelite, Inc.
PendantWEVER & DUCRÉ
ChairGeiger International, Inc.
Crosshatch Chairs, Reframe Lounge Seating

Product Spec Sheet
Pendant
Pendants
Tunable white suspended linear light
Pendant
Chair
Crosshatch Chairs, Reframe Lounge Seating by Geiger International, Inc.

Tarkett Atelier

Huntsman Architectural Group as Interior Architects

Tarkett intended to make a statement in New York City with a unique space that redefines the expectation of a product showroom. Doubling in size to showcase all of the company’s brands under one roof, the primary purpose for the Atelier is to connect with customers and provide a place where designers can work, play, and be inspired.

photo_credit Tarkett
Tarkett

Focus groups with the local design community revealed the need for more than a place to collect samples and meet with product sales representatives. Designers sought a live "Pinterest" experience - where materiality and texture are critical in offering a tactile, collaborative experience in which to engage clients.

photo_credit Tarkett
Tarkett

To create a "wow" experience for Atelier visitors, the design team focused on impactful, emotive, and experiential spaces that blur the lines between showroom, workspace, and creative studio. Hospitality zones, an open sampling showroom, and touchdown work areas are augmented with spaces for rotating exhibits to keep the experience fresh.

photo_credit Tarkett
Tarkett

To reflect New York’s dynamic culture (and the variety in Tarkett’s product line), the palette spans from neutral backdrops to highly colorful environments and attention-getting features like neon signage and a graphic linoleum wall. The result is a balanced space with an energy all its own. Now, let’s dance!

photo_credit Tarkett
Tarkett

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