Showroom

The automotive industry is undergoing a profound transformation. Brands are no longer defined only by the vehicles they produce, but by the technologies, experiences, and communities they create around mobility. Renault Istanbul Experience Center emerged from this shift. As one of Renault’s flagship destinations worldwide and the second implementation of the brand’s new-generation experience concept after Paris La Fayette, the project was conceived not as a showroom, but as a public platform where innovation, technology, communication, and human interaction coexist. İbrahim Özbunar İbrahim Özbunar İbrahim Özbunar İbrahim Özbunar İbrahim Özbunar Five principles guided the design... More

The Seara Sports showroom in Bangkok, Thailand is defined by cast-in-place concrete, expansive interior spaces and uniquely shaped terraced slabs. The building makes sculptural use of cast concrete. Raw and expressive, concrete slabs extend outward to form horizontal bands. Deep floor plates convey a sense of permanence, while softened edges and rounded corners temper the overall mass. Concrete materials are left unfinished, exposing the ceilings to reveal diagonal band beams of varying sizes and directions — visual patterns that express the different structural loads and wide-column spans of each floor. Architectkidd Architectkidd Architectkidd Architectkidd The showroom is set back, creating overhangs and balco... More

[Beyond Time: The Eternal Realm of Haute Couture Living] The stones of the Bund have witnessed a century of history.As we walk among them, the profound and enduring tension gradually makes us realize: truly enduring things never seek to dazzle in a fleeting moment, but rather embody an intimate silence—a slow and deliberate luxury.In art history, the expression of “time” rarely unfolds in a linear fashion. In ‘La persistenza della memoria’, time is rendered as a tangible presence that can be observed—even distorted; whereas in ‘Enigma dell’ora’, time is extracted from its very flow, quietly suspended through order and space.The former makes time visible; the latter makes time stand stil... More

Executed by Design Infinity, Mercedes-Benz by Gargash Enterprises was built to go beyond the conventional showroom experience, creating a landmark project that redefines what a luxury automotive destination can be.  Design Infinity At its heart sits the region's first Manufaktur Lounge, an intimate space where clients explore the art of bespoke personalization through rare materials, curated finishes, and the freedom to make a Mercedes-Benz entirely their own.  Design Infinity Every corner of this space was customized to mirror the prestige, performance, and precision that define the Mercedes-Benz legacy. More

The basic function of a showroom is to show “someone” what the target is. The target is sometimes a brand product, and sometimes the brand itself. The showroom we designed this time is a place to show the brand itself, “Hansol HomeDeco” to “designers”. Established as a company that produces MDF, “Hansol HomeDeco” is a company and brand that has been developing and producing various interior finishing materials such as furniture boards and flooring for 30 years. Considering that “Hansol,” the holding company of “Hansol HomeDeco,” is a company that operates based on the paper industry, the history of “Hansol Home Deco” is much longer. Dongkyu Kim Dong... More

In the pedestrian heart of Padua, Essentia redefines the concept of a showroom through an intervention that works on spatial continuity and the expressive power of surfaces. The project moves beyond simple commercial display to create a unified organism, where cement resin, stone, and wood become architectural matter that guides the visitor from the public dimension of the ground floor toward the immersive and intimate dimension of the basement. The entrance welcomes the client into a space that becomes an urban scenography. The reception stands out as a monolithic volume in travertine: a tectonic presence that organizes flows and acts as the first material manifesto, directing the gaze toward the hall. Here, the environment is rhythmicall... More

This is a showroom of bathroom equipment for one of the most famous local brands in Taiwan. Our client built the first modern kiln in Taiwan back in 1966, which is a vital part of the history of modern Taiwanese ceramic progress. The brand is known for its professionalism and quality in ceramic products. In this showroom, we try to bring the visitors back to 1966 by reimagining the ceramic firing process. Stepping into the showroom, visitors will be greeted by a grand dome that mimics the shape of a kiln with a wood-textured wall on the back of the front desk. When light projects from the bottom floor, it creates a visual movement of the fireplace effect with the wood texture, creating a simple atmosphere with the theatrical, artistic beaut... More

In the heart of Murcia’s Gran Vía, Profusa redefines the concept of a showroom. What was once a commercial space is now transformed into a hybrid environment, halfway between office, residence, and meeting place. The city’s bustle fades as soon as you cross the threshold: light, calm, and serenity take center stage. Pedro Noguera The project is organized around a central gesture: a vertical wall of light that spans both floors and acts as a backbone. This intervention not only connects the levels and distributes natural clarity into the interior, but also gives the showroom an iconic presence in the city, visible from the street itself. The transparency of the façade and the spatial continuity reinforce this... More

This showroom by the brand System is located in Kağıthane’s Cendere district, an area known for its concentration of interior decoration showrooms. The store showcases a wide range of accessories that might be needed in a home, organized into various product categories. altkat photography altkat photography The spatial strategy preserves the raw, industrial nature of the concrete structure, taking advantage of the site’s generous scale. The ceiling, structural systems, flooring, and mechanical installations have all been left exposed. This raw aesthetic is supported through architectural interventions using materials such as steel profiles, perforated metal, glass, and mineral plaster. The design concept responds to... More

The Shomrat Projects showroom, a living tribute to the legacy of its subsidiary- Shomrat Hazorea, offers a unique and immersive experience. Established in 1932, Shomrat Hazorea was a trailblazer in Israel's furniture industry, weaving together decades of craftsmanship and innovation. Michael Shvadron Photography Michael Shvadron Photography Michael Shvadron Photography Michael Shvadron Photography Michael Shvadron Photography The showroom's design concept pays homage to Shomrat Hazorea's foundational influence by celebrating beauty in both perfection and imperfection. It's a space where structure dances with the undefined, and a harmonious tension between order and spontaneity captivates the viewer's gaze. Micha... More

A.   Project Overview 　　The planning for this project was developed by architect Mao Shen-Chiang. The design is based on pure geometric elements, defining three types of modules. These prototypes were designed to meet specific functional needs and then stacked, interspersed, and rotated to fit the overall spatial proportions. 　　This reception center, established for the architectural planning of the Cing Jing Lin Group, is located in the Tainan High-Speed Rail redevelopment zone. The architect applied an exterior color scheme based on the nature of the main project. To accommodate the idea of quick assembly and disassembly, steel structures and curtain wall systems were selected for the construction, influencing the overall design an... More

Overview: The interior design for the Rost Exhibition began in 2023. The project is located on the ground floor of an apartment in one of Shiraz's streets in Iran. Initially designed as a residential unit, the conversion to a commercial space presented several infrastructural challenges, including utility issues, low ceiling height, and conflicts with the residential entrances. Navid Atrvash Navid Atrvash Client Requirements: The client, Rost Furniture, initially requested a showroom for product presentation and sales, along with a space for direct customer interaction. After assessing the project's needs, site characteristics, and the socio-cultural context of the surrounding area, the design challenge was redefined: "The Rost E... More

Südtirol Fenster is a leading company in the manufacturing of high-quality windows in South Tyrol that is deeply rooted in regional tradition. By focussing on precise craftsmanship and the use of local wood and high-quality materials, the company stands for authenticity like no other. Giovanni De Sandre Giovanni De Sandre The company's new showroom is located at the Trento Interporto. The strategic location near the picturesque Lake Garda is primarily aimed at customers from outside the province and impressively embodies Südtirol Fenster's drive for excellence. Giovanni De Sandre Giovanni De Sandre The design itself reflects the company's identity: wood, green accents and traditional elements all combine to c... More

  MOITIÉ STUDIO For the presentation to buyers and customers of the new Gedebe collection, Moitié Studio stages a dynamic and elegant exhibition in the spaces of the Massimo Bonini Showroom. Blocks of cement of different heights and proportions, arranged almost as if to recreate an amphitheater, are at the heart of the setup, with the aim of enhancing the precious, unique creations conceived by Giuseppe Della Badia, creative director, and founder of the brand. MOITIÉ STUDIO The exhibition surfaces welcome, seemingly randomly, mirrored slabs, silver, and gold, with cuts in curved and sinuous shapes. "Even through this choice, in agreement with the designer and his vision, we wanted to tell a new story of... More