When looking for a new head office that should not only be a modern reflection of the brand but also function as a showroom, property owner Fabege turned to Studio Stockholm for a strategic collaboration throughout the process. The result? A value-based concept – implemented with sustainable materials – that truly encapsulates company identity while at the same time offering a generous venue for potential tenants to explore the possibilities with the Fabege product offer.

Challenge
Creating a spatial experience that reflects brand values and finding ways to translate those values into relevant materiality.
Developing a tailored model that helps prepare the organization for transitioning into activity-based working – a flexible space as well as a secured HQ for a listed company.
Establishing an environment that reflects the entire organization – one Fabege.

Process
The studio has acted as a strategic advisor throughout the entire process, including strategy and analysis, programming, concept development and design.
Furthermore, the studio has been responsible for introducing a new way of working, focusing on activity-based solutions.
In addition to the dedicated showroom area, the studio has worked to integrate the showroom experience into the whole office.

Result
A timeless value-based concept that encapsulates the Fabege brand, focusing on a warm and welcoming atmosphere combined with an innovative, entrepreneurial and modern spirit.
A sustainable choice of material throughout the whole office, reflecting both Fabege’s dedicated focus on those issues and ensuring a long-term perspective on the interior.
A generous venue for potential tenants to explore the possibilities with the Fabege properties, both as a dedicated area and as part of the office as a whole.